As reported on the bands Facebook page this weekend, Facebook has removed over 13,000 likes from Kaine's Facebook page as it begins it's process of removing "likes" from it's platform in favour of the new Instagram style follower system. Those who have not followed the page will no longer be able to see content posted there.
As you can see the sale this month was considerably more successful although we had to use pay for services such as Facebook Adverts (targeting those who already "like" the page) and Mail Chimp to achieve better results. The end result was even thought there we less click through and plays on the tracks and less engagement then the previous campaign we had 38 more sales as a result of paying for the advertisement and MailChimp then using Facebook for free. In fact it highlights the difference in worth to bands of a free Facebook like over paid advertising.
We've recently experienced a spike in people being able to see and interact with our posts across social media so we thought it would be a good time to remind people about our new album Reforge The Steel and where you can by the CD and listen to the new album.
After yesterdays post asking who saw our social media posts, the result is only 0.8% of our page’s likes are actually seeing our posts, with some users admitting to having to make the effort to look up the page to see the updates as it’s no longer shown on their timeline.
When we post on our Facebook, Twitter, Instagram and YouTube are you seeing our posts? We are just asking the question to see what % of our likes and follows actually ever see what we post. Over the last 9 years we have invested a lot of time and effort into our social media presence... Continue Reading →
Recent changes to facebook has made it even harder to reach our fans with posts generally reaching just 100 people or under. These changes are making it increasingly harder to communicate with our fanbase. In addition to restricting our facebook posts to only a small number of people, the cost of paying to promote our posts (which... Continue Reading →
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