Over the last few months, we have been experimenting with Google Adverts and learning how that could work as part of a marketing strategy. We have since set up an ongoing campaign alongside the video launch which has seen over 35k people watch the video, 500 clicks through to the Bandcamp (although no sales at this stage), and 100 new YouTube subscribers. So far, we have found that the reach is much more effective than Facebook/Instagram marketing, but we will continue to experiment with all forms of promotion.
EXTINCTION AFTER EP LAUNCHED WITH NEW SINGLES ON YOUTUBE!
https://www.youtube.com/watch?v=n6UV2f3H3L8 We have launched our new EP, Extinction After with two new songs today, Evil I and Evil II. These are two brand new tracks not featured on our album After Extinction. The CD release will be available to Patreons paying £3 and up, which will be sent outside our multi-disc Falling Through Freedom package,... Continue Reading →
AFTER EXTINCTION CLOSE TO 35K STREAMS IN JUST OVER A MONTH
It is clear that YouTube is the most popular platform for people to listen to the new album. By comparison physical sales lag way behind at just 90 CD sales, even at a reduced price, and standalone paid downloads just 65 purchases even at a reduced rate of £1.
AFTER EXTINCTION BREAKS 10K VIEWS IN A MONTH AT NWOTHM FULL ALBUMS
Not only has NWOTHM Full albums been a success but all three single releases generated thousands of plays before the release of the album, with the single A Slave to The Grind being played over 10,099 times alone!
WORK ON NEW ALBUM CONTINUES TODAY AT UNIT ONE STUDIOS
Kaine will be back at work at Unit One Studio's in Colchester today putting together the new album. The band is nearing the completion of the rehearsal stage of the process and will be looking to record the album soon. The albums entire process has been held up and postponed several times due to the COVID-19 pandemic.
NEW ALBUM WRITING AND REHEARSAL CONTINUES TODAY AT PIONEER MUSIC
Today the band returns to writing and rehearsing for the new album at Pioneer Music in Colchester. Kaine is currently working on the follow up to Reforge The Steel, as well as getting themselves gig ready for when live music returns in full in the UK.

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